very very hard work.
Don't let anyone fool you into thinking that running your own business is a walk in the park. The common perception is that being your own boss is glamourous and full of status gratification, but the truth is that being your own boss means long hours, working hard and being the only one to do the work.
Of course there are great rewards to being your own boss but the hard work is at the heart of the rewards.
When you start your business no-one will know you, and no-one will know the business. Your first major hurdle is to get work. Whatever your business, you will have customers and you need to find those customers. Once you have found your customers, you have to keep letting them know you are out there.
Let everyone and anyone who will listen know you are starting your business and just keep at it. Selling yourself to people will pay off eventually. Don't give up!
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